As for document sharing, you could try google docs (personal or enterprise version), Zoho or slideshare are all pretty good too. It really depends on your detailed requirements too.

yes you are right in the scope of knowledge worker and his need for collaboration within organization and importance of E2 is very much evident. However what i meant was B2C part of E2 … B2C communication is to some extent function of vertical … Meida / PR / advertising embrace it more easily than Banks / Insurance / Gov etc … Thoughts?

Whirlpool is an interesting case. Even though there is alot of C2C communication that goes on. I am sure that most (if not all) telecommunication companies are spending time and effort to monitor what is going on in these forums. After all, the words that is written on these forums will directly impact the possibility of getting new customers in future. You can argue both ways, C2C or C2B, really depends on which angle you are looking at it from.

Ermm.. I used to think in a similar fashion as you on E2 implementation. I think as the job function of knowledge workers becomes intertwined with many other functions, sectors and markets, E2 becomes a more viable business. One example is, as a consultant, I prepare proposals and it requires input from different technology solution groups, business consulting team, strategy team, the finance team, HR team, senior management, legal teams and many others. I can clearly see that, at least in a consulting business, E2 is very applicable. (I hope I have interpreted your statement correctly)

To my understanding Intranet 2.0 is more appropriate term for what you have defined as enterprise 2.0, for enterprise 2.0 should be a broader term inclusive of intranet2.0 and B2C 2.0.

Its about conversations so we should not actually differentiate between B2C and C2B. B and C are conversing that is it. Whirlpool example is more of a C2C to me than C2B. Its forum of people helping people they are not doing it on behalf of telcos.

What are your thoughts?

yes Enterprise 2.0 is very tricky business, I understand it also is a function of industry vertical. Some industries like FMCG, Media etc find easy to embrace it. While others like Government, Banks, Insurance etc its really difficult affair. Will be good if your research shows some trends on those lines.