Extremely Encouraging

Posted by Sean Lew on Monday, 2 March, 2009 under Enterprise 2.0, IT strategy, Web 2.0 |

During the last week or so, I have spoken to many people in the industry regarding Web 2.0 and Enterprise 2.0 and I must say that it has been extremely encouraging. Not only they have an interest in learning how such technologies can help them in their business, they are also ready to invest if someone who knows what they are doing can do the job. I must say that within Australia, the Web 2.0 concept and technology is still at its infancy but if an organisation can gain the user base early and be the first mover, they would be a step ahead of all the competition.

One of the key success to Web 2.0 is in its user base and how well one can leverage it and enhance the business. We must know that users have a limited amount of time and getting the attention of a large user base is not easy. The platform must provide them with something that is worth their time.

As I spoke to a lady today regarding some Web 2.0 initiatives in the accounting / finance industry, ideas were flying through my head. My heart was thumping and I am sure my blood pressure was increasing. It got me so excited.

I am glad to see Web 2.0 taking off in Australia and I am sure there is more to come. Business leaders are slowly understanding how such technologies can lead their way into the future of their organisation and create a strong competitive advantage over its competitors.

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