Posted by Sean Lew on Monday, 5 October, 2009 under Blue Sky Thinking, Enterprise 2.0, social media, Statistics, Web 2.0 |
There is a really interesting post on cnet and Informaiton Is Beautiful on the usage trends of the gender split in some of the most popular social networking sites.
I can see some kinds of trends here. According to the stats provided above, it seems like women prefer social networking sites whereas men prefer information driven sites like Digg and De.li.cious. I am not extremely surprised by the stats provided and was just wondering based on these stats, more research could be conducted to understand how gender differences could impact the usage of an Enterprise 2.0 platform. Does that mean that men will be more active in an information driven internal Enterprise 2.0 platform? Does that also mean that social networking within an organisation could potentially not be very successful if its a male dominated workplace?
More research needs to be conducted to find out more regarding usage patterns, types of activities, cultural differences and geographical differences to uncover more underlying information.
Posted by Sean Lew on Tuesday, 14 April, 2009 under Academic, Blue Sky Thinking, Collaboration, Enterprise 2.0, Innovation, IT strategy, social media, Statistics |
I have been researching the benefits of Enterprise 2.0 for a while now and there are not alot of statistics out there to show the benefits organisations are achieving. This could be due to a whole myriad of reasons –
1) No two Enterprise 2.0 implementation is the same
2) Enterprise 2.0 is still quite new
3) Lack of understanding of Enterprise 2.0
4) Lack of companies implementing Enterprise 2.0
Having said this, alot of the success stories so far are case studies and not mentioning any names, I must say some of these “success stories” are really not that successful. Its been over hyped.
So which companies have really made Enterprise 2.0 successful and managed to gain competitive advantage, cost savings, innovation and so? There are not many strong Enterprise 2.0 case studies (like P&G’s Connect and Develop and Lego) that really delivered value to the bottom line.
So does Enterprise 2.0 deliver value? I truly believe so. I have experienced the benefits of it before. If this is the case, how can we measure it? I feel that a framework of understanding the benefits of Enterprise 2.0 must be created. Its not as simple as just connecting people together or just posting videos online and sharing it or collaboration with others. It has to be looked at from a holistic angle. This is my study and this is what I hope to achieve.
Posted by Sean Lew on Saturday, 30 August, 2008 under Enterprise 2.0, social media, Statistics, Web 2.0 |
Check out this link. It presents some really good links to Enterprise 2.0 / Web 2.0.
The University of Massachusetts Dartmouth Center for Marketing Research recently released the results on the usage of social media in the Inc. 500. Of note here, “Just over one quarter of the Inc. 500 reported social media was very important to their business/marketing strategy in 2007. That number has increased to 44% just one year later.”
Really worth checking it out.
